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Win-Win Auto Sale Promotion
You probably spend your advertising dollars mostly on print, tv, some radio, internet listing websites and Google adwords and this rewards you with enough ROI that you continue to do it. Now, if you are looking for a better way to spend some of your advertising dollars, for better ROI, keep reading. If you spend some of your advertising dollars on the promotional concept we present below you win with getting new customers, win with customer retention, and win with increased customer satisfaction.
The idea is simple: Everytime you sell a vehicle you give the customer a logo/marketing message branded canopy or cabana. Free. Not even part of the price negotiations, it's overhead, an advertising expense.
So what does this gain you:
- Increased customer satisfaction - they get a very high-quality gift that doesn't cost them anything, that last years, has a limited-lifetime warrany, and if there is a problem or question they get excellent customer support from Paha Que'.
- Customer Gets Bragging Rights - When you give a customer something extra they will brag about it. They will tell anyone they can that they got the vehicle they wanted, at the price they wanted, and in addition they got a nice present for free.
- Customer becomes an evangelist for you - This is a pull method of advertising. Instead of being in their face you have your customers out there drawing people in to your dealership.
- Advertising that reaches crowds - Paha Que' canopies and cabanas, most people will wind-up using them at the beach, park, picnic, bbq, pretty much any outdoor gathering or event... even some indoor events. That allows others to see your logo/message and also for those others to ask the customer how they got it ... leading into your customer being an evangelist for your dealership.
- Lasts Years ... not minutes - Paha Que' canopies and cabanas last years and so will the results from your brand messaging. Television advertising and radio lasts minutes. Print advertising lasts maybe a day, week, or month. Advertising with our products lasts years.
So does it makes sense to take some of your advertising budget to reward your customers and then let your customers market for you?
Contact us and we can discuss further.







